Cape Town’s summer may be winding down, but the opportunities in hospitality are just heating up! Whether you’re seeking seasonal support, permanent staff, or a competitive edge for your business, SURV is here to help you start the year strong.
The January Surge: Don’t Let the Momentum Slip
The festive season may be over, but January offers exciting opportunities for the hospitality industry to maintain momentum and drive growth. Here are actionable tips to make the most of this quieter yet promising month:
Run Back-to-Work Specials
Encourage patrons to ease into their routines with enticing offers like breakfast deals, happy hours, or loyalty rewards for repeat visits. January is a great time to attract regulars looking to start the year on a positive note.
Host ‘New Year, New You’ Events
Capitalise on the fresh-start mentality with wellness brunches, mixology classes, or wine-tasting events. These unique offerings can draw in locals and tourists seeking memorable experiences.
Leverage On-Demand Staffing
If traffic is unpredictable, SURV’s on-demand staffing feature allows you to scale your team up or down. This ensures you maintain excellent service quality while managing costs effectively.
Promote Gift Cards
Highlight your gift card options for customers looking to treat themselves or others. January is an ideal time to encourage patrons to use any holiday gift cards they may have received.
Introduce Mid-Summer Themes
It’s still summer in Cape Town! Keep the vibes alive with themed nights, like beach parties or tropical cocktail specials, to entice guests looking for a bit of summer fun.
Reassess and Expand Your Permanent Team
With SURV’s permanent hiring feature, January is the perfect time to evaluate your staffing needs and trial new hires during shifts before committing to full-time contracts.
Engage Customers with Feedback Surveys
Show your customers you value their opinions by collecting feedback about their festive season experiences. Use their insights to refine your services and get ahead in 2025.
Focus on Off-Peak Promotions
Draw in customers during quieter times with attractive offers or package deals, encouraging diners to visit when it’s less busy.
A Spotlight on Permanent Staff Recruitment
Finding reliable permanent staff can be challenging, but SURV makes it simple. Our new permanent hiring feature is built for busy employers:
1. Fill out a quick online form.
2. Let SURV handle vetting, interviews, and selection.
3. Meet candidates prepped and ready to join your team.
Exciting Developments in 2025
SURV isn’t just about staffing—we’re about creating solutions for the industry. This year, we’re thrilled to announce:
1. Hospitality Training Programmes: Upskilling candidates for top-notch performance.
2. Matchmaking Algorithms: Using tech to connect employers with the ideal talent fater.
3. Platform Enhancements: Streamlining your experience even further.
Start the new year with the tools and support you need to thrive.
Ready to hire? Visit SURV today and secure your team for 2025 success!
